Post by account_disabled on Dec 7, 2023 4:47:38 GMT -6
Are most interesting to our target , why not organize an event (perhaps online) on the topic? The multi-format content and AI hypothesis Once you have spent (a lot of) time creating a long-form or a pillar , complete with research for data and information, why not enhance it by offering it in different appropriately rearranged formats? The best examples are the conversion of a pillar article into infographics and case histories into blog posts, but even in this case the limit is only.
Creativity. However, a recommendation must be followed: content marketing and recycling make sense when the creation of content is faster and cheaper than starting from a blank Job Function Email List sheet of paper , but this is achieved only if the main content the pillar, what is created first) is structured upstream with the idea of modularity, of being able to obtain different contents with an adequate effort .
Otherwise, the time required for rework may not be economically viable. Today, then, the explosion of artificial intelligence and automation means that even formats that in themselves require high professionalism and are traditionally very expensive (think of videos or podcasts) can be created with limited effort . If there is a strategic vision, the single content therefore not only opens up multi-channel possibilities , which are already adopted by the vast majority of companies, but also multi-format , to capture emerging trends in content use.
Creativity. However, a recommendation must be followed: content marketing and recycling make sense when the creation of content is faster and cheaper than starting from a blank Job Function Email List sheet of paper , but this is achieved only if the main content the pillar, what is created first) is structured upstream with the idea of modularity, of being able to obtain different contents with an adequate effort .
Otherwise, the time required for rework may not be economically viable. Today, then, the explosion of artificial intelligence and automation means that even formats that in themselves require high professionalism and are traditionally very expensive (think of videos or podcasts) can be created with limited effort . If there is a strategic vision, the single content therefore not only opens up multi-channel possibilities , which are already adopted by the vast majority of companies, but also multi-format , to capture emerging trends in content use.